The Secret to SEO Optimization Was Hidden in a Cab

How is SEO Optimization Accomplished?
SEO Optimization is not one action but a series of actions that must be taken to produce a synergistic effect. Those actions include: Keywords Research, Content Copywriting, Anchor Links, Back Links and together they all produce a highly optimized website.

If you forgo one action in the SEO Optimization process you lose the synergistic affect that propels your keywords to first page on the search engines.

To describe this process and make it easy to remember, I’ve coined the acronym: KCAB. When I travel out of town and catch a cab, it’s usually a Yellow Cab. When I travel online in respect to SEO Optimization, it’s ALWAYS via KCAB!

Go KCAB! Go KCAB! Go KCAB!

• Keywords Research
• Content Copywriting
• Anchor Text
• Back Links

Keywords Research Will Make You Or break You
The foundation of SEO Optimization starts with Keyword Research. This is the process of finding the exact keywords and keyword phrases people are searching for when it comes to your product, services and information. Ten years ago, one could guess at keywords and do relatively well, not anymore!

In today’s Internet Marketing climate, the competition to get on the first page of search engines is fierce! That being said, you must be on target with your keywords or otherwise your website will sink into the dark online abyss known as the no website traffic zone.

How Does a Person Perform Keyword Research?
There are two ways. One, you can pay someone to perform SEO Optimization for you. Bare in mind that TRUE SEO Optimization is not cheap! When you come across these companies offering to optimize your website for $29.00 or $39.00, watch out and remember; you get what you pay for. Think about this for a moment… if you have 13 web pages about different aspects of “Waterproof magnetic widgets” the time it would take a company to research and come up with profitable keywords and keyword phrases is going to cost W-A-Y more than $29.00 or $39.00 dollars.

A legitimate SEO Optimization service is going to start at around $100.00 per month and go up. Something else that must be added; if you hire someone to perform SEO Optimization for you, be advised that this is on ongoing process and not a one-time deal. Especially if your objective is to outrank your competition in a set of fiercely competitive keywords.

DIY SEO Optimization
The second option is, you can perform your own keyword research. This means you’ll have to have a working knowledge of Keyword Research and SEO Optimization. It sounds like a lot, but when you’ve got the right tools, things become a breeze. The tool we use to perform Keyword Research is Brad Callen’s Keyword Elite; if you are using anything else, you are behind the eight ball!

I’ve paid for and tested over a dozen different keyword research tools and NONE of them have given me the type of results I get with Brad’s tool. Keyword Elite digs deep to reveal keyword phrases people search for everyday that you and I might not think of. It empowers you to see into the unknown and pull out some money making gems. As you will learn, finding the right keywords is like panning for gold and finding a nugget! The right keywords will generate you a steady stream of FREE traffic. The wrong keywords will keep your visions of receiving massive website traffic on the proverbial back burner.